PRO Consulting

 

Our Trainers and Consultants are individuals with over ten years’ experience in different higher positions and some of them are active managers of higher level. They are conducting coachings, trainings and consultancy in many different fields respecting sales techniques, contact with client, Category Management or Corporate & life coaching.

We will examine the behavior of buyers to increase the effectiveness of sales.

Shopper research

Studying the behavior of buyers using innovative methods gives us versatile possibilities in understanding attitudes and range of consumer's needs. Based on experience and a wide range of solutions, we can assess the level of satisfaction and influence better communication between the seller and the buyer, which results in increased sales and brand development.

Research:
  • Buyer behavior
  • Customer segmentation
  • Shoper insights
  • Eye Tracking
  • Decision tree
  • Shopping routes at the point of sale
  • POS materials test
  • Product tests
  • Effectiveness of the promotion
Category management:
  • A modern layout friendly to the buyer
  • Shelves analysis
  • The role of planograms

 

We specify needs and actions with view to enhance efficiency of an organization.

We support Human Resources 
processes 

We aid negotiations of
our clients

We help to
arrange business 

Consultancy

By conducting an audit we can determine the needs and further actions required to increase the efficiency of an organisation. Our consultants' many years of practice allow us to prepare development plans for areas that demand attention, such as:

Standards for the sales department:
  • Distribution
  • Exposition
  • Systems of determining targets for the sales department
  • Managing the structure of the sales department
Negotiations:
  • Negotiation strategies
  • Budgeting
  • Construction of the structure of business terms
 Marketing:
  • Marketing strategy development
  • Product positioning
  • Promotional programs development
  • BTL communication & POS materials design
Human resources support:
  • Employee evaluation systems
  • Competence management systems
Category Management:
  • Category Management department outsourcing
  • Construction and organisation of Category Management structures

Are you interested in cooperation or you would like some additional information?

Fill contact form, visit contact section or call us +48 502 479 960